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Perricone MD SPF Launch

Project type

Workshop

Date

June 2024

Location

Shoreditch, London

For the Perricone MD SPF launch, I was asked to host a painting workshop for influencers and press to celebrate the launch of their new SPF skincare set. The event was located at The Mondrian rooftop in London.

The workshop was an opportunity for influencers and press to explore their creative side using watercolour on mini canvas to create an aerial view of a summer Italian beach. The influencers were introduced to the workshop, shown inspiration and had step-by-step guidance from myself or could get guidance from the specially designed help-sheet.

It was a personal and calming environment, many staying to complete their canvas as they found it so relaxing.

“Alex was an absolute dream to work with from start to finish! She was so flexible and responsive in the lead up to the event and keen to make sure the event was completely suited to our needs. Alex was so organised throughout the day and an absolute joy to work with, creating the perfect relaxed environment for our guests. The passion for her craft really shines through and we will be recommending in the future! Thank you so much again!!”

The Perricone MD team